Wowsers! Hermès Sales Jump 23% in the First Half
 

Despite the fact that people still aren’t spending the way they were back in 2006–and might not ever–Hermès has seen sales jump 23% over the first half of 2010,Red Bull Hats, thanks to a surge in the Asian market.
And the company believes that the second half of the year will exceed analyst expectations.
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News,Discoutn Mulberry bags,Adventures in Copyright Zara’s Take on the PS1 – Fashionista Fashion Industry News, Designers, Runway Shows, Style Advice, The Business Wowsers,Wholesale Jerseys,Three Wolf Moon – Fashionista Fashion Industry News, Desig! Hermès Sales Jump 23% in the First Half of 2010 By Lauren Sherman Tuesday, Jul 20, 2010 / 11:00 AM GMT -5
The reason behind Hermès’ steady success? Well,New Era Hats,Illustrations by Giles – Fashionista Fashion Industry News, Designers, Runway Shows, Style Advice, good products that never really date help. But so does a high operating margin. Hermès products cost the consumer a lot more than they do to make. While a silk twill scarf for $200 might seem like a steal for an Hermès-branded item, it’s also making the company a good chunk of cash. Same with higher-priced items like the Birkin. There may no longer be a “waiting list” for the coveted bag, but it’s still in high demand,Sport Sunglasses, and the profit margin is major.
The “Apple of the luxury goods industry” can really do no wrong.
What’s the lesson for luxury brands that want to some day be on Hermès‘ level? Sell things that people will always want to buy,monster energy hats for sale, regardless of the circumstances.