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Old 04-08-2011, 05:17 PM   #1
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Default Microsoft Office 2007 Professional Don't get too e

Microsoft announced cost cuts for Windows Vista on February 28, but only for standalone boxed copies marketed at retail.The price cuts aren't Vista copies preloaded on new PCs or marketed through volume-licensing contracts. Microsoft characterizes retail as “a small fraction of Microsoft;s overall business,” (no exact numbers available from Microsoft), in the words of a compay spokeswoman. And secondly, Microsoft itself is cautioning that some users won;t see any cuts at all starting in late March, when Microsoft begins making its Vista Service Pack (SP) 1 update generally available.Microsoft isn;t saying exactly how much they;ll be cutting prices. When I asked Microsoft for more specifics, I got this note from a company spokeswoman:“Pricing varies country to country and version by version; some Windows Vista editions will see no cost changes,Microsoft Office 2010 Professional, others will see moderate changes that may be as small as three percent. The vast majority of retail customers - especially those in developed markets - may not notice anything different from the promotions they;ve already seen in their region. This is really about formalizing promotions Microsoft has run with several partners already.”Those who are most likely to see the “47 to 48 percent” cuts on Vista that Microsoft mentioned in today;s announcement are those in emerging markets — not so coincidentally, where Linux has been making some inroads. As my ZDNet blogging colleague Adrian Kingsley-Hughes notes,Microsoft Office 2007 Enterprise, Microsoft also is discontinuing selling upgrade versions of Vista in these countries.Meanwhile, speaking of Microsoft;s consumer Windows strategy,Microsoft Office Enterprise 2007, Microsoft finally has chosen the advertising agency which will be handling its $300 million consumer-focused ad campaign. It;s Crispin,Microsoft Office 2007 Professional, Porter and Bogusky, the firm that handles campaigns for Burger King,Microsoft Office Professional Plus 2010, Coke Zero and Miller Lite, among other companies.Suggestions for new Vista ad slogans? The possibilities are endless…
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