Christian Audigier Handbags Lessons Learned - This

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Well the same holds true for too much information when it comes to SEO or Search Engine Optimization. When you are taught how to drive, was it necessary for you to have an understanding of the combustion engine, correct valve timing or be able to rebuild a transmission?Of course not!You simply needed the facts of getting your car going safely and smoothly down the road to your destination. Otherwise you will never get out of the driveway or be too overwhelmed and never learn to drive...never achieving your desired results.Marketing Lesson #1 "You cannot steer a parked car!"Unfortunately there is a lot of miss information that seems to be right in line with what people are trying to sell you online today. Imagine that?
The three reasons for this are simple:
Theft of private data resulted in a breach of regulatory compliance. A major retailer failed to close a security hole in its point-of-sale systems. This allowed criminals to steal customer data over a period of years, resulting in extensive damage to the brand and prompting a government investigation into whether the organization violated national privacy legislation.
1. SEO Companies Alessandro Dell Aqua Men Shoes, Gurus and Consultants want you to believe that only their big brains, experience and magic wands can make your site optimized and that little old you has NO chance, so do not bother and pay us lots of money.2. Pretend Gurus and Consultants learn a few tricks and sell their wares unscrupulously all over the web for cheap leaving you with a crappy e-book and no results.3. Lastly, there are the true webmasters out there who take On-Page optimization well beyond where it needs to go. (in my humble & profitable opinion) If you don't believe me, go ahead and buy one of those 200 page e-books that expect you to have degree from M.I.T. and a full working knowledge of website coding. I would rather eat glass...I know this because I have read not one of these Dallas Mavericks, but dozens before seeing the light.
Dead and outdated links caused frustration for e-commerce customers. Brands can be compromised by non-criminal activity as well. An inadequately maintained Web site caused unusually high dropoff rates for a major online retailer. Worse, previously satisfied customers became hesitant to return for future transactions out of fear of continued substandard performance. This compromised revenues. A crash program to fix the broken links addressed the near-term problem. The company also built a dedicated support team to routinely monitor the site to prevent recurrences.
Whatever the threat, you don't want to become a statistic. By learning from the hard-won lessons of others Christian Audigier Handbags, you can avoid making the same mistakes they did - and live to do business another day.
A phishing attack intercepted customer transactions. A major credit card company was victimized by criminals who used authentic-looking e-mail messages to redirect unsuspecting clients to a rogue site. This site was then used to harvest usernames and passwords to their financial accounts. The credit card firm, which had already invested a significant amount of money marketing its upgraded online security programs to its clients, scrambled to contact potential victims and limit the damage.
Uncontrolled knockoffs tarnished an established luxury brand. Widespread availability of authentic-looking counterfeit handbags forced a major vendor to rewrite its business plan to account for brand erosion. Customers, unsure whether they were buying a real or a ########, became increasingly unwilling to pay full price for the real thing.
A malware attack compromised confidential customer data. Customer service employees at an insurance company inadvertently exposed their computers to malware infections after visiting questionable Web sites. Lax anti-malware controls and weak acceptable use policies resulted in widespread malware infections that allowed confidential client data to be stolen. The breach raised the attention of government auditors concerned about possible violations of newly toughened privacy legislation. The company was forced to reactively tighten internal processes and reassure skittish clients whose private information had been stolen.
Sometimes, companies learn the hard way that brand protection is critical to the future of the business.
If you fail to take appropriate steps to protect your brand from online criminals, your organization is at risk. The costs of a breach can significantly compromise the bottom line. In a worst-case scenario, you can even end up out of business. As these stories show, it's happening with increasing frequency in today's online economy and you can't afford to ignore the threat: