Microsoft and Yahoo provided this week an update on their strategies for their sales-ad partnership.Final summer time, the pair announced that, post-regulatory approval, Microsoft could be offering lookup results for various of Yahoo;s lookup properties and migrating Yahoo;s ad-platform clients from Panama to Microsoft adCenter. Yahoo would be promoting via the internet ads (although not display advertisements) for Microsoft.This week, the Yahoos stated Yahoo;s goal would be to total the transition of its U.S. and Canadian ad clients to adCenter “before the start of the 2010 holiday season.” However, if it looks like “we cannot transition with quality before the holiday period,
Windows 7 Starter, we;ll defer the transition until the early part of 2011.”“To provide as much flexibility as possible, we intend to offer a window of many weeks in late summer, during which you can choose the time to initiate and complete your transition,” according to a Yahoo blog post.Microsoft is expecting to lose $300 million in the first two years of the deal, then start earning a “decent return,” explained as “$400 million steady-state,” the Redmondians acknowledged last year.Meanwhile, it looks like Alex Gounares is leaving Microsoft, after all. Last October, Gounares, Corporate Vice President of Advertising Research and Development for Microsoft, took parental leave. I heard Gounares was leaving Microsoft all together, which Microsoft officials denied, saying he would become the CTO of On the internet Services. According to AllThingsDigital on May 7, Gounares is leaving Microsoft to become AOL;s CTO.
Windows 7 Starter Microsoft, Yahoo prep for their
Hybrid Mode
