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Old 05-21-2011, 07:06 PM   #1
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Default Android Market Research China

in accordance with the May 2010 statistics and growth trends, the current estimated number of applications has been Android close to or over 70,000, with the bowl brother two days antecedent, when talked about in the talk entry android application problems, want to know At present, the android about some of the habits of users, including the Market's favorites, as well as the concept of purchaser applications and so on.
incipient questionnaire can be discerned here:
you more concerned about what types of applications? * Games can be more effective social choice personalized financial movie [such as the rind] Health Shopping Sports Travel Other:


for access to applications, you prefer that direction? * Radio to eoe, Andrew,Supra Cruizer Shoes, machine front or the official website to download and setup through the built-in market apk installed


For a variety of Android Market, which one do you prefer? * Eoe market radio front-market mobile market mechanism Andrews MM app cache Google officially Market (Google android market)


Android application of a particular, if a fee? What is your mental price (RMB)? * Radio 0.5-2 per 2-5 million 5-10 yuan 10 yuan
---------------------------
questionnaire information:
questionnaire distribution channels - Tencent microblogging, twitter, Andrew Forum, machine fronts forum, eoe forums, such as mobile Internet users QQ team
cardinal examine audience-android mobile phone users (do not rule out a small amount of water)
-334 copies of the questionnaire example size


---------------------------
immediately published its discoveries about:
1. You are more cared approximately what types of applications? (Multiple alternative)
setting this objective is to acquisition a better knowing of the needs of users of various types of applications the degree.
can be seen from the diagram below,Supra Shoes UK, numerous mutual applications, the altitude 5 are: games, social networking, video, efficiency and personalized (eg skin theme.)
A. game demand remains strong, but for now the peppery android game is still very small, mostly from other platforms, particularly the version of iPhone platform transplant, and the low efficiency of the pre-ROM , models and more to bring the resolution is not uniform, these have led to a big game company has not yet been launched android version of the masterpiece. I deem that with a resolution of 800 * 480 nearly two annuals to convert standard, 2.2ROM performance promotions, and support for flash, high-quality games will be scale up.
B. android favor if I mention that is nativity of the Internet, it is estimated you will not object, yeah, google's powerful google contacts and google almanac, immediate move gmail, you can forever ashore gtalk ... ... In these applications aid you handle with private matters, meantime also supporting social networking application for you, then the strong degree of social networking applications are also in second place is not so strange, such as the current free on android twitter customer has seesmic, twidroid, twigee other domestic micro-Bo have Tencent, Sina ... .. of way, microblogging has just been gfw the foursquare.
C. Efficiency Class application is more concerned about my type, but also personally think that the needs of the most stiff application of the maximum durability. Because the efficiency of the type of applications to real life and work for your expedience, to make things systematized and better quality of life. Typical applications are dropbox, sugarsyc, calendars and so on.
D. and personalized distraction came in the third and fifth area, the regular demand for mobile call users, no many annotate.


2. For access to applications, you prefer that way? (Radio)
android applications for access to the way, I divided the two cases: one is built into the system directly through a diversity of market (including the google market, Atradius markets, etc.) to search for the entry, the installation; the other is go to various forums (such as Atradius Forum, machine fronts forums, etc.) or to download the application site apk document, and then install the android phone. Surprisingly, 63% of users care for download applications from the pc afterward the installation, it is estimated that some users catch on install from 91 assistant, or to explore the forum recommended the application software and then select to install a relationship post. And my personal habits are: be the recommendation of friends or an application through a variety of sources that, if interested, will use the phone google market search (or two-dimensional straight search for the application code), if free, I directly install, and if charges then I would favored to see if there is a variety of forums cracked version, if there is to download the apk to install, and eventually paid enough to buy.



3. For a variety of Android Market, which one do you prefer? (Radio)
Yes, see the following diagram, you will shock fine, because many students like Andrew market. This network in the nation with the android Atradius market to enhance and nurture are inseparable. We can recollection, you just bought gphone, the system is not already installed Andrew market. I inspected the position from the point of view, most of the domestic android mobile phone users to buy is a collateral, but most of the parallel (in particular, bargains winner HTC G3, HTC G2) have been pre-loaded with a variety of dealers based on Andrews modified version of the ROM (such localization,Supra Skytop II Shoes, optimization of ROM did in commute for a large number of trustworthy fans), which markets to preset Andrews, Andrew is also the premier team to do an independent market, press on the portal to seize a large number of users, much higher than third place in the machine front market.
of course, more than half of the users to the official market or compliant to download or search applications, at the end of the day, here is the most full and most secure.


4. Android petition of a particular, if a fare? What is your cerebral price (RMB)? (Radio)
intention of this investigation as you can see, obviously, is to understand the current domestic consumption of the concept of user applications android.
334 users have selected the 0.5-2 per 202 grade, which manner that 60% of the students applied for the android is the psychological price of 0.5 yuan -2 yuan. I think that with the android market, nearly 57% of the free applications to users with a benchmark, not proficient to communicate to the user a value for money conception.



Summary:
1. social,Supra Bullet Shoes, efficiency,Women's Supra Vaider Shoes, games, entertainment and personal applications will still be demand, but along to the long tail achieve, applications are not necessarily a small minority do not make money.
2. Entrance battle is chronic, notwithstanding MM and China Unicom mobile application stores about did not cause too much consideration (if they do not create a good application development, delivery aisles, namely really only make ophone, music phone catastrophe). Andrew unofficial market, this type of mall shelves if they can charge a decisive digit of high-quality applications, and reasonable pricing, payment channels open up,Supra Trinity NS Shoes, then the aptitude to profit ought not be weak.
3. servant expense of software applications tin change the view of not 1 or 2 days, for both used to enjoy free of charge. So how advertising via the built-in composition with fitting pricing, and quality of the application to ensure profitability is a problem. AdMob advertising yet low profits are quelled, Adwords blocked, the servant advertising platform is not mature, such as: digging sticks and rice. Good platform needs agreeable application to aid, and good applications absence fast hardware development group to forging, forging process needs to have wheel of mutually gainful industrial chain, advertising platform is a part, google ROM and provide a extra mighty API is a chapter of the evolution, final contractors and the development of a lusty team embedded in the machine is also a chapter of the cost you are willing to cost enough to purchase a appropriate be used to aid the developer is likewise a very major part.
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