Luxury
gradually tightening regulation of the market situation, what can the city get rid of the luxury market downturn in the market, always strong? Just hot money? The practical needs of international city? Urban core areas of print block? Service life of the top service? Comprehensive package of high quality? Improving the construction quality?
Each factor is just one aspect, when the three-dimensional construction of these factors together, they become Real Estate News
and Sharon: Inflation hits, urban luxury
Guests:
Moderator: Wang Hao
Beijing Institute of Technology Professor of Management and Economics, Real Estate Institute of weeks of completion of the text
Fu Landmark Ning Yao
Naga vice president of marketing design director of House of Lords
Bin Gao Hong, director of marketing Pangu Plaza Beijing Dong Fang Xinde
Real Estate Broker Co.,
Louis Vuitton Belt, Ltd. Wang Lin
Beijing Dong Fang Xinde Real Estate Co Planning Division Senior Project Manager Xiao-Yan Dong
Dongxing Securities Co., Ltd. Min Zheng real estate industry analyst based steel
the following graphic salon live:
Wang Hao: you and hearing friends, good afternoon everyone. Our topic today is 2010 is probably the largest real estate control policies a year, but statistics from a variety of sales can be seen, although the control is very fierce, but the luxury sales are flying upwind. Fly to the end of the fly is already fierce, and today had the honor go to a mansion on behalf of developers, academics, security analysts, everyone can analyze the luxury ferocious ferocious long.
Manner luxury developers are still better, we are more bright forehead. Please Pangu Plaza first, Miss Gao Hong, director of marketing luxury to talk about her understanding of Beijing as the world city, is there any demand for luxury?
high red: What is luxury? Luxury is scarce, first, the scarcity of resources: for example, whether it has the urban resources, natural resources, human resources. Second, the scarcity of products. Product must be the city's landmark, or very well-known building, the real luxury must have four elements: resources, products, property services, lifestyle, and this is luxury.
I also know a bit about the world of luxury, they have a common characteristic, such as the United States, New York, Manhattan, including the London mansion, there are several basic characteristics. First, the vision of Central Park, Manhattan is Central Park. Second, they must be political and economic center. Third, there must be around a museum or art ##############, or a parliament, religion, or location of the royal family. Fourth, it must be designer, the master's handwriting, or a century buildings.
Beijing's luxury development through several stages. From the beginning of the second phase of product-oriented to market-oriented, and now the current customer-focused orientation. If Beijing as an international metropolis, Beijing's luxury is currently supplied from the point of view, basically in line with the above several major features. Why is the topic today is such a big market environment, the luxury of the volume is still very popular, because luxury properties, not scarcity, increasing the value of the achievements of the value of luxury.
Thank you!
Wang Hao: high total for a mansion that took up very ho, very Chinese, very thorough. Which referred to the need to master the design of luxury design, Wang Bin, director of design we let us talk about the master of urban design and the world of luxury standard, or is able to match some of the directions.
Bin: mansion from the use of functionality, there are basically three. First, the urban centers, such as Pangu Plaza. Second, is the first home, some to be a few Beijing villa, I felt that everything can not say luxury, but a product is luxury. When I as a designer, Changping Golf a small project, a dozen buildings, each of them an area of 1500 square meters, the largest is 4,000 square meters, this is luxury.
now, the pattern of luxury, we like very different foreign countries. Let most of the mansion is the Office of larger, more room, some other auxiliary functions are not kept pace, and some large functional area does not clear. I may be only a luxury of the understanding of the technical aspects.
Wang Hao: You said the mansion is on the billion.
Bin: must be a hundred million, how not be on the million mansion. Have a very complete support functions, the master bedroom area there are preparation, preparation room area which, what preparation and entertainment district. I have a 1800 square meters overshadowed a mansion, is a private, matched with a swimming pool, called the mansion, a cigar bar is 300 square meters of space equal to the contribution of a door, space barrier, rather than to large, then there are highly . China's mansion in 2006, when I was asked prices extravagant treat, I say take the country in Beijing area with the ratio of house prices, you look at the United States, the Paris house, and then take a look at housing prices in China Then comes the question.
mansion now, including the gifted is not pure mountain luxury, actually build up the future, future, etc. These people need to upgrade, he will require more technology content in it, including constant temperature systems, personal The constant temperature systems, such as Gates molecules, heated swimming pool, small pool, small home SPA, can enjoy a home environment, there is a private club function, which is the true luxury. Not just one kilometer of the house, the bedroom of 30 square meters to 100 square meters.
question: Now standard on the market to determine what luxury?
Bin: It seems very difficult. A very beautiful house abroad depends on internal preparation, great environment. Lot is the most important and because of preparation, the preparation should be a luxury, not a post number of stone, more importantly, internal management.
mansion is more critical, many designers, including the famous is not necessarily the artists live in luxury, the real designers there are few pure blood. He understands the requirements of luxury, that is, how prepared space. I am overwhelmed one thousand meters luxury plane to the four bedrooms, there is an audio-visual room, nothing else. I say this is luxury it? Like a long time, he said there is a problem. I say conditioning, do you have 150 square meters of Xuan door, I said 20 square meters is enough. Many people are arranged all the features together, but the spatial association, contributions have not done it, this is not luxury. Decoration, not a luxury good, and if it is really high, very high character.
Wang Hao: The definition of luxury is everyone has their own opinion, in the eyes of the designer, can be regarded as luxury, really rare, basically recognized luxury designers can definitely have is extremely personalized products, once formed products, all designers are hard to find a luxury.
the right is the vice president of marketing Fortune Landmark, Ning Yao, Yao total look from your perspective,
Louis Vuitton Outlet, what do you think is a luxury?
Ning Yao: I just said the two have some truth, including an analysis of some of the problems of scarcity, Wang set standards from the designer's point of view, any thing, any one spot, have a lot of adjectives set.
we have a project, I am not a designer, but I also participated in the design, there are some conceptual, including the direction of things, including qualitative analysis of some basic things.
In addition, I made nearly 100 meters above the 10 × 15-meter pool, the pool outside is glass, I hope that is almost 100 meters in altitude, the feeling to go outside the pool to swim, the edge with a number of SPA, fitness function, while some of burglary in the air gardens, including the top garden products.
these things as I understand it, in fact, the concept of luxury is different for everyone concerned. For the designer is concerned, we have cooperation with the well-known designers, each standard is different. Like Taiwan, Hong Kong, the United States, Italy, we have all worked, including Japan. From the designer's idea is a point of view, how to call not the same products, from buy a house, mansion for him speaking, some people think is the necessities of a child born in his mouth gold spoon, he considered a luxury , with a child from the rural areas out of luxury is certainly not the same.
luxury for some people is what must be, some people post to their own label. The significance of the market does not make sense. Conversely, designers believe that the meaning of luxury has no meaning. Finally, conclusion is, in fact, who do not have a good term rivalry is just marketing terms.
including Campbell Street, including any that we do very characteristic of the courtyard, we do not want to have some discrimination, or boast of terms to describe it, we hope that talked about, one is the concept of the inner core, including some human element, including some high-end way of life. So for the luxury, it could have surprise move of the place. Mr Wang told I agree, let me say what is the luxury, if there are two different things in the world, when the two are not a good thing. If there are two 10-carat diamond, which sold 50 million one of the two, if the left one, this one may be able to sell 100 million. To the power of the concept is not too, how there is not much sense defined.
first theme today, truly international city needs, including luxury in China is not now meet the international demand? From a market point of view, we often ignore a problem, we often follow others in taking this path, we use what we have to judge a good standard of housing, or we need to boast, we found that these features are in the United States, United Kingdom , Japan, used everywhere. But there is a problem, and perhaps this is the design argument. On the luxury real estate industry can also be suitable, and only nation is the world's only nation is their own, only his is the best, others can not compare with you.
If a Chinese person to sing Italian opera, Luciano Pavarotti is to sing no matter how good the second. In the end you are in the second position, or in the first place, this issue requires each person to do the ultimate product to consider.
projects around our heritage in the hope that the development of China's own native temperament, or once said a word, the word is not right, I said not sure, basically you can, called the style of great power Shijia . Reflect this through a variety of details of the style or the feeling, the user brings to his spirit, or temperament of the impact and progress, are relatively likely to be the ultimate goal, the goal of our work. Whatever you do
office buildings, commercial Ye Hao, serviced apartments, clubs, has been to residential, our company have been involved, including my own. But I think the most fundamental problem, from the beginning we are talking about the environment, the surrounding resources, including building body design, the internal technical standards, including some of the material to the hardcover, service companies, including some value-added services company, to some commercial the supporting structure. I now understand, these things are all basically the foundation, the appearance of things, but more may wish to adopt the organic combination of these things, including some culture, some context, including lifestyle, high-end branded service integration, able to communicate the project to his temperament, whether users or consumers.
What is luxury? If the world only one thing, this thing is a luxury, if this thing has two, this thing would not be called luxurious. The problem is not that we are discussing today what is luxury, but rather how to understand this kind of value in the end, the value in the end will not be very strong development. Thank you!
· Wang Hao: A return to this issue is always subject to change. Understanding of each person not the same luxury, but you do not have to say the house, count the number of expensive, and define the 7 million or more be in your house, your house and then define a city, compared to the force. Be considered luxury? Yao said, as just some general, some people need to post tags, and I to buy expensive house that I bought your house, that I buy a mansion, and some do not need to label, and I just looked at the house comfortable, but I bought do not want it then into a luxury, this may be my basic life, but the formation of the result is that, you have to buy a house, will be on the inside not the same as the way of life. Therefore, we are here to first set aside the definition of luxury to the side, go to your house to talk about what the city has no contributions and benefits? Wang Lin Dong Fang Xinde have requested: say something.
· Wang Lin: This is a very acute problem. From a political point of view, the need for harmonious society. Market, a lot of people into different levels, we do own the real estate transaction, from consumer psychology, many people because the requirements of life, whether it is clear the requirements of life, or the requirements of the quality of life, he hoped and now live life to match. He hoped that the same social status and those who live together, this is a so-called circle. He has the ability to do consumer, he needs to have a product. We do not say that the quality of luxury products made from preparation, to consider all aspects of design, or the products themselves are hosted by cultural considerations. We say that at the beginning when he was, in fact, the mansion in Beijing, the definition is to price points.
see from our market, the 4,5 million houses which is better in the high-end market sales, the best selling, sales of the shortest. 70,000 or more, just now we are talking about 80,000 or more, which in this area, consumer customer base is relatively less, some of their more demanding. These people may demand more personalized. Many customers may not buy a house in Beijing, there was a Russian billionaire bought a place in Beijing, down one place, they are completely personalized design built in China, such a unique place, he wants to build a Chinese culture characteristics of the house.
fact, I think, in your house for the first line of the international city it is very important. Why? Means that the whole of society because you open yourself, what your city should show to others, your house, a big sense of importance to realize their ideals.
Second, China's current economic situation, not 4 trillion, or 4 trillion before the entire development point of view, to such a macroeconomic level, there will be a group of people, has moved from personal wealth to the accumulation of such a standard, his money, living requirements, to be released in this place. I would like your house and must be generated, and must have. Otherwise, Guangzhou, Shanghai, Beijing, Shenzhen, the real estate front-line cities, Beijing should be the leading city, in fact domestic product, value, contrast from Beijing and Shanghai, Shanghai is more than we have to stand in front of. Beijing is the development of high-end residential market, has not really reached the level of internationalization of the city. Therefore, the market should still be able to better, faster development, but need more real estate developers, come up with more products out. Very different high-end residential market, but also better development.
Wang Hao: Speaking of luxury, you may need China to have great powers of mind, to accept the world of architecture, or is the world's people, but your house to sell into China, the Chinese people, luxury quality and attached from the inheritance, is much more important than your house.
Xiao-Yan Dong: mansion has many-faceted nature, the definition of luxury buildings abroad, foreign inherited the castle hundreds of years, he has this inheritance may pass a few generations, several generations, China's century-old house The building, almost no possible ten years, twenty years time, will re-do a development, or redevelopment.
real luxury, especially top-end as some people, they seek not the feeling of luxury, but increasingly the pursuit of back to nature feel. We do a project, he sought, not my quote is golden walls, or where I dug up the ground, and he is looking for comfort. Such as humidity, temperature, I have a private meeting room, individual swimming pool, he hoped that brings the most primitive sense, rather than all the money quote on the surface. Future development trend of luxury should be getting back to nature in the state, may be the building itself must have the strength, for example, I can stand a hundred years this building, never passed along. So your house and luxury is totally different concept. Because the eyes of the beholder, the wise see wisdom, everyone thought the demand is not the same thing. This is my house and luxury to your understanding.
Wang Hao: All to do luxury, and their What we are doing the entire manipulator, may all have personal feelings on the inside, so not the same understanding of ho. We have a non-emotional, general requirements for data leading industry analysts, without too many emotional, so we ask Mr. Zheng Mingang Tell us about the real estate luxury residential project inside a company, or a mansion project, how do you see the item in your house? Zheng Min
Steel: our main focus market. Supply and demand from the market point of view, there must be a part of successful people, successful future in the mediocre Big unwilling, to have some of the more upscale, unique architecture to reflect the social value. Therefore, this perspective, the market is gradually rising. As a luxury, the first property is certainly scarcity, the scarcity of resources. In addition, brand influence and appeal, as well as cultural influences or guiding influence.
view from the luxury, rarity, and now we are discussing in this metropolis of high-end residential. A real luxury, such as a large carat diamonds, this is definitely made out of rare materials. Yunnan Pu'er tea speculation a few years ago, and speculation into high-end products. This requires a brand influence, cultural influence factor support. The latter is similar to high-end residential urban, more sophisticated than some of Pu'er tea, which more some of the properties of scarce resources, mainly by the culture and quality management services to nurture, nurtured the brand, the luxury to do it . High-end residential market is certainly there, the focus is more to do to reflect the brand's influence and cultural influence.
But for now, the housing market after the market since 1989, when the national market objective is to solve the housing needs of everyone, but in the process, high-end residential stand out in 2000, the villas and apartments increases, sales growth is much higher than the area of ordinary residence, is the talent. However, because the original pattern of the real estate, in the absence of low-end houses, we buy a house is not very clear distinction between the product structure. From now on view, now is the introduction of the national security room, the whole house is filled product structure, the structure of Lacy 高档房 after the development is conducive to reducing the pressure of rising prices.
other security room on the property price system play a role in promoting stability. The lack of the original price the price of low-end products contain the power. Protect the room well, so the real estate business for each product have a better position in terms of policy on the development of the industry is to play a stable. After perfecting the product structure, then more differentiation between products, the market will be more luxury development of large, medium and long term potential of this market may be even greater. Market, there really scarce resource, there are brand products there is room for growth.
because some upscale communities in cities, followed by culture, brands do, business will be to divide them. Different age, people, values, cultural ideas not the same, after the city of high-end communities, there may be differences in changes, but the construction of the city certainly needs the presence of a high-end community. Beijing is also a scarce resource in this city can bring good business opportunities, the rich will be more inclined to buy 高档房 go to the big city, this market is still in need of development, also needs to a higher level.
Wang Hao: The most sober people are optimistic about the luxury market, the average market price of the same, pull up the price of affordable housing, luxury or up pretty. Enriching the industrial chain, but can also cause disharmony, the worse the larger the coefficient, but there is no way, after all, a product of the market economy. We listen to the teacher weekly mansion and positioning as a world city Beijing relationship. BI Wen
week: luxury is expensive,
Coach Sunglasses, good, and scarcity, a value-added and preserve the value of a classic cultural art. This is luxury.
so just the host asked a question, the reality is certainly a luxury Beijing, no matter how you determined that the development of the luxury world and now what relevance does the city? It should be said with 30 years of reform and opening up of China, experience has jumped to second in the world, when faced with economic restructuring, this open international city needs facing China is not simply the rich group, facing the world's multinational corporations, the globalization, the wealth achieved in a particular city as he thinks fit, to buy his house.
luxury, not simply turned into a residential area, in fact, become a social place in the bearing function in the. Therefore, I personally feel that the faster the pace of Beijing's world city, the greater the demand for luxury. One is the new luxury, there is a that may be the existing position of the mansion have been sold, will continue to change with the master and improve function, improve quality, enhance the use, so after the second-hand housing market will be very good . Beginning last year, there are data to prove, it all residential counted, including second-hand housing transaction volume has exceeded 一手房 trading volume, which indicates that many business ideas are changing, just faith Wang also said that a professional but also to the future development of economic sectors made the vision of forward-looking.
Wang Hao: In the final analysis, differences between your house and the luxury of a living, and living inside of quality, which is even more critical. Or are they not sell the house, not price. Therefore, the identity and owner of a flavor in it, is still luxurious. Here we would like to discuss
a problem. The top luxury services, what kind of life service?
Bin: I'm from the design point of view, I think the mansion itself, there should be a steward office, and a servant of rest areas, driver rest area, there is a separate entrance, there is a separate elevator. This is the urban problems. Now do not do this, how about the property issue.
trends, changes in foreign villa, previously attached great importance to the living room, dining room, now the restaurant inside the living room, this is a new change. With previous years are now seeking high status, luxury, noble life, has become more humane, more comfortable, more of a Do Not Disturb state. Our property, sometimes entered the area, I think this is not very consistent with the positioning of luxury. We pay more attention to personal privacy, more comfortable, to the development of this area better.
Gao Hong: I am very feel about high-end properties, I concluded, customer. One is the pre-design stage, the design must be customized. Second, the audience is part of the work that we do. Third, the sale. After the sale, the property came later stationed, what kind of services they provide. Product positioning, the king is always an expert, not just a simple Pan Gu Hao, product design from the very beginning, when more than 600 square meters, can according to customer demand of the custom of a man.
Second, the sale, the client must be the pursuit of comfort and convenience. Let him feel truly customer-oriented service.
third property. Future, what services we provide them, on the private plane, down to the small pet foster home, all-round, as long as allowed by law under a fully customized service. This is the future trend of the high-end property services. From now on the whole, in fact, not doing enough. I often tell them to buy high-end customer communication, they are generally the feedback is very good prior to the time commitment. After cashing in the process of the whole or a large gap. So, now this part there is still much room for improvement.
Wang Hao: This service is called upon to some extent, marching orders to go. But soft power is a classic, we often say that what is reflected in the service where one of the biggest problems now facing, is the developer of the high salaries, but the property companies and private butler wages low. Have high total personal butler said the problem may be more available to give more than just property, the property further provided, may not be a private butler. BI Wen
week: two services, one is public service, one is personalized service.
Wang Hao: The Chinese luxury consumer groups are also cultured in the habit.
Week BI Wen: If they do not respect the service, is also not luxurious, high quality service.
Ning Yao: I have always said one thing the king, on the partition master and servant, I recently read a few items that can be done,
Manolo Blahnik Shoes, unlike you request so detailed, but basically there will be an idea in there. You just say a word I very much agree, the current standard, the standard of service accepted by the owners in fact, is not the same as before. Used to be to a person, then the entrance station to the old man, saying London in particular pure cavity. One of the projects, and design long Aetna There was a time when the discussion is that the owners were discussing how to access into the district, how the access control entry to the building, and then how to access into the unit. Of course, when discussing a wide variety of people, including mechanical and electrical services, design consultants, business consultants, a variety of consultants to ask questions, we are not very consistent direction. The most advanced thing I can scan the retina, and can scan the origin, so many high-tech elements. Finally, we use people to do this thing, if the owner did not take the keys, not with the cards, he can go into the interior of the house, but including other people get into. The service is invisible to the owners is the best service, but he can not feel the service is our best hope to achieve. Of course, all this in principle, to ensure absolute safety, which is one small example.
In addition, the said services. Fu has been done mainly commercial real estate projects, from the earliest Chang'an Club, including service apartments, to hotels, to business shopping center, exhibition hall, courtyard, clubhouse. In fact we are doing residential real estate, we do residential and we face a problem, how the commercial real estate and real estate to be a platform for differentiation. Including a good adviser, good ideas, good systems, good standards, good personnel structure, good training and service, which is the basic problem.
Landlord Services is divided into three levels. The first level is probably the level of property services, including value-added property services, the project may have some side projects with you have some affiliation, or the synergy project may have a top edge of the project services apartments, each other, the property of their joint services, the quality of the property has a good guarantee.
second level, living standards. Including peripheral resources, how to use the surrounding resources to provide services for the owners.
the third level, we most hope to do, and now have been trying to do, just I'm talking about a platform for commercial real estate operation, how to use the resources of commercial real estate developers, including commercial property resources, hotels, office buildings, serviced apartments, including shopping centers, so that some resources, as well as perennial cooperation and commercial real estate business brand, from catering to services, including the hotel industry, including buying luxury goods, or enjoy some What brand of leisure services. How to on this platform, so that these brands with our residential property owners, or owners of apartments, allowing an interaction between them. To be a bit boastful
fact, if a little in this regard Fu resources. Operating for many years because of the high-end clubs, for a period of target customers, the demand is quite aware of. If it continues to push ahead to that time the owners get the service, not simply because, I hope to communicate with them when I'm not saying you are not a place to live today, well, the temperature good. We hope that you participate in an activity today, this activity is a well-known brands of activities, but came back, not necessarily to buy something, how much money, but can feel the brand culture. This business resources, so that demand for the brand and residential customers interactive, you can truly guarantee a high degree of residential customers improve the quality of life. So, this is the life we are now doing service objectives.
of course their own business resources, brand and limited resources. But what may be through a number of partner institutions, cooperation mechanisms, including some Che Youhui, including some luxury, some high-end commodity group, we expand the brand resources. I personally think that this should be a direction for future development, this may be a good brand of commercial properties, the sale of residential real estate services to clients to be very good, very good relations between each other, very happy and harmonious relationship between the following exchanges and cooperation, enhance the quality of life for everyone, business development are of great help, of course, can also better to build a harmonious society.
Wang Hao: We still feel this discussion, in fact, the developer of the service, or think a lot of luxury, can now not a lot of ground, may have been in continuous process, at least see the mansion will be led real estate services industry in China has been kept to the high-end walk, walk up the side.
· a topic inevitably comes to luxury, one harmony. But the biggest problem with the harmonious luxury is caused by a society not seem fair, especially the Chinese mind is not fair, it may all look like Bill Gates's house, feeling as if the people get the mansion, is also envy, but China did not say which of a celebrity in his mansion where, possibly China's hatred of the rich was very serious. Now the property taxes, luxury head must be a knife, but it may also be a double-edged sword, to promote the development of luxury face a better opportunity. This issue to the week before the teacher, talk about the impact of the real estate of luxury.
Week BI Wen: real estate itself, not yet conclusive. From Chongqing to determine property taxes is certainly a start with the more expensive area of the house compared to the super-imposition, which is embodied a harmonious world, you pay for more work, but you also sacrifice a little more to society, so that other people uncomfortable , you are more comfortable, but also reflects the dedication and value of the realm of the rich. I donated all know Bill Gates, Warren Buffett is also bare to donate. China's rich in the enjoyment of creative achievements, and the fruits of innovation, we also have to accept this fact, this is the trend of countries, not to be evaded. The more you pay taxes and contribute to the greater of your own creative ability is stronger.
even we ordinary teachers in school, we used to, no matter what means money, regardless of want, the Treasury has a progressive tax deduction generated automatically, as long as a lost ID card, as long as the school have accumulated. Your ability is not the so-called reasonable tax avoidance, tax evasion and create wealth, but have more commercial value to create wealth, this is the gentleman's love of money in a proper way. This is my understanding, first, it must fight. Second, psychologically to adapt.
Wang Hao: I thought the
Ning Yao: Teacher Zhou said, I basically agree, from the actual results, whether it is not willing to this, the rich will actually weaken the economic strength. Want to be cutting down the meat, used in the most needed, to the poor. There is a problem but, when things property tax levy, how the standards, now do not know. But what impact luxury? I just look at this question, it probably has two main implications.
on the market is concerned, the product itself has some influence. Classification may also affect consumers. The price of a house is determined by what is the In this case, when a product, real estate tax end result, probably because the holders of the suite, and my cost of getting high, I set to hold a certain number of points they wanted to pay the costs, this time for developer is concerned, his own house in order to ensure consumer choice to enter into the inside, he may first have to upgrade their values, professional values do not follow the crowd, will not change. Therefore, because the real estate tax later, larger environment, if not on the property tax to 20% per annum, may now not fundamentally affect the luxury market, of course, 20% terrible.
because this shortage situation, especially the luxury, the real value of the product value very quickly, possibly every year or even double-digit growth in the value, or price increases pressure. So in here, after the pressure if the pressure is really enough for the developer is concerned, first of all to ensure value. Spend more in the value of the business.
for the consumer is concerned, could really squeeze some speculative. The so-called high-end residential, luxury Ye Hao, inevitably there will be, I hope that bought,
Chanel Bag Outlet, maybe the price is right and sold. Of course, some investment in luxury, it was voted affordable housing, some people may vote villa, or to other products. After something like this will certainly squeeze out part of the purchase demand. This demand for luxury purchases a good or bad, I think that is definitely good. The developer is concerned, I personally also a number of projects Trader, my first goal is not to hand this project soon, but first want to make this project a very quality assurance cases, to develop the project. Of course, such thinking is not thinking of a traditional house, more as a commercial real estate ideas, certainly it is difficult to change. However, this line of thought result in more stringent customer choice, relatively speaking, of course, I could not design a threshold of children, only children above this threshold, your education, qualifications, social record, at this threshold of children in order to buy me this room, not the case. Relatively speaking, we try to achieve this standard. The property taxes in some extent, played such a role, the true investor, let him get some press. After that the house itself, the living environment and living quality have some benefits, the daughter buy a house, million gold to buy silver. Relatively expensive product is a good thing, if not particularly good, relatively speaking, is a good thing.
Wang Lin: Property Tax Policy in China, which has been debated for a long time. The tax itself as the macroeconomic adjustment measures, we have always considered him a social redistribution of wealth concept. Including many of our guests have just mentioned, Chinese people have a hatred of the rich heart, we need a balance lever. There are a lot of things, including social responsibility issues, including the allocation of resources to adjust. Regardless of the definition is just luxury, or your house, everyone understands that China is very scarce land resources. Mansion itself is a product that will occupy a large part of scarce land, scarcity of land resources at this time when the case requires a lever to adjust, this is a reasonable means. Sooner or later, such a policy could be introduced to, but the targets set will be very careful.
luxury of city property taxes will not be affected, there is a relationship with the national direction, because at this stage which, housing has become a controversial topic you inside people's livelihood. Part can be squeezed out by real estate speculation, whether for luxury or for ordinary houses, is a very beneficial and healthy thing.
but for luxury, it can be seen from the policy last year. The real estate, including credit, including possible indicators and conditions from the purchase, at least in the Beijing market should be very strict. But the impact on the luxury market is not great, but the implementation of property tax in a foreign country for many years.
Bin: a major premise,
Oakley Sunglasses, foreign to their own.
Wang Lin: This is the basic property tax for so many years can not get out of the root causes. Therefore, we still have to understand that this is indeed an asset adjustment means, however, have no effect on the luxury market, I think the policy should have no impact on the market last year, great. Because the mansion itself is defined as the quality of life is that these people have any changes in requirements, whether property taxes would be like came out, he will not lower the quality of life requirements. His confidence in China's economic development will not be low. From my perspective, the property tax levy, the impact of high-end residential is not really too much. But I always thought with the king are the same, this definition is indeed difficult, it is a matter of principle. When you have to pay the related costs for land, you have to go to such a tax to take, there is indeed the problem.
Wang Hao: the name of taxes is also important, but not to property tax, called the luxury tax on luxury this move, no one can tell truth. This return to a question, the state must sign the measures have been very obvious, just from the name of and resistance levels can not afford.
Ning Yao: do not resist.
Wang Hao: what luxury is not trading because of the frequent things. Especially the luxury market, hoping to finally live in their own homes to sell to customers, so that targeted, effective service, so that high-General to talk about her views.
high red: experts talk a lot. My point is, since the introduction of real estate there are three currently.
First, the adjustment of economic structure. Otherwise everyone's real estate investment, who do entities.
Second, let the real estate prices into the relatively stable stage of development.
Third, redistribution of wealth.
the second point, in the end have an annual effect on the high-end luxury, from the market performance is influential. Although the volume is not bad, but if not duty, in our heads held high, the market continued to perform better, this effect is a psychological impact expected.
or no effect on the long run, why is the mansion? In fact, it is a luxury, construction of luxury. For example, we buy a package, what to buy, in fact, bought in the country, 30% to pay more taxes, why should so many people still want to buy. This is a label such as Ye Hao, a status symbol, is culture, is the quality Ye Hao, there must be some demand.
buy now is no more than two kinds of luxury, luxury there are rigid requirements, such as I need, I do collections, or I really need this way of life when, no matter how much property tax is of little significance, He will still buy.
Second, the investment class of people. The short term is influential in the long run, as long as he pay his taxes and the last real luxury investment income, or higher than the property tax, he will still invest, as long as policy allows.
Finally, the psychological aspects. To pay the tax as long as society is the use of the sun, more valuable, then, is nothing but we all know are very happy.
Wang Hao: property taxes we are now more rational, calm the mind has been able to look at real estate tax.
Bin: real estate tax on luxury not much affected regions, can accept. Terrible living in the middle and lower social comparison, he referred to a real estate tax, value added,
Chanel Handbags, all to the renters, and this is something I do not understand. Zheng Min
steel: the introduction of real estate taxes, raise the threshold children, but children how high the threshold, we expect the advance will not be too high. Buy high-end residential, and he himself that is not mediocre, if the real estate tax of 10% he did not want to pay, but suggested that if 20% of revenue, he may be more willing to pay, because he may think to become more scarce high threshold the. Before 2005, the villas and luxury apartments, while sales growth is declining year on year is to increase the sales area, is the reverse. A few years ago if someone would buy a low-down, when the proportion of the purchase of real demand is still relatively large, but from the perspective of 2008, now is the reverse,
Coach Outlet US, and the price down, sales are down, and there's speculation that the investment the proportion has increased. In this case, the property taxes came out, more or less have some psychological pressure on the impact of speculation, he may temporarily avoid the market, the growth rate of the amplitude into a number of the next. Another luxury market is also a cycle, which is 80 years before the start of reform and opening up, now has purchased luxury. Estimated to have a peak ten years later. A peak in terms of growth, overall, the market trend is still growing, property taxes have a certain impact on the luxury of a crowding-out effect speculative.
Wang Hao: Members of the property tax, property tax, although it has been like hanging a sword in real estate, but in terms of luxury, which the role of the sword much, we still maintain a certain doubt on the luxury market, both short-term inhibition of real estate taxes, but in the long run, the identity of clients, labels play a catalytic role, the role of what, we can only wait and see. Rehabilitation is generally strong, came out of each macro, we have a hundred days effects, effects of the past hundred days later, we came back to its original location.
Today's forum is the main city of luxury to the edge of urban luxury with the world about the city's counterpart, talked about the life of luxury and top quality service support, and users are more concerned about property taxes and luxury relationship. Comparison of guests say that humor, and more sincere, the users will be likely to view income.
hope in the next program you will see the figure, such as today we heard the statement. Thank you!
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