Various promotional activities in shopping malls i

1, at least 100 to send 50, the equivalent of cash to spend 100 yuan, 150 yuan to buy goods that 100/150 = 6.7 fold
deduction rate of 25% as the original, the original profit of 25 yuan , the supplier settlement amount 75.
partake in the activities, the supplier is based above the equilibrium canvas to think sales with coupons. Assuming the same 25% deduction,GHD Precious Gift Set, the supplier may end 150 * (1-25%) = 112.5 yuan,GHD IV Pink Straighteners, 150 yuan of sales but accounted for 50 in vouchers, money only 100 yuan, so the shopping malls have bring an end to ... forward 12.5 yuan, This shortage. Therefore, to enhance the deduction rate.
by 100 yuan in cash, shopping vouch was 25 yuan, 75 yuan suppliers may move down:
75/150 = 0.5, shopping malls deduction rate to 50%, in order to ensure deduction in under 75 yuan, 50 yuan to remove coupons, shopping malls and 25 yuan in cash earned. The supplier is 5 fold if the purchase price to a penny not earned, if not discounted, 150 sales, the supplier can acquire 150 * (1-25%) -150 * 50% = 37.5 million.
2,
to participate in the activities beneath the A counters, shopping malls deduction rate of 45%.
do not bring the B counter for the only dictate, due to the relatively strong mark, shopping only in the native deduction of 20% of the counters on the root of an amplify of 5% alternatively 25% deduction. A counter
customers purchased 100 productions, get 50 coupons for the B counter
entire round in the transaction process, the mall gross profit = 100 * 45% -50 * (1-25%) = 7.5 yuan
Shopping margin = 7.5/150 = 5%
Example 2: do not charge for sending only the C counters, shopping malls only a titular 25% in deduction rate increase of 2% or 27% deduction. C counters
customers bought 100 yuan of goods, all of 50 yuan in cash coupons for A counter
transaction process in the circular, shopping malls gross profit = 100 * 27% - 50 * (1-45%) = -0.5 per
shopping -0.5/150 = -0.3% Gross profit margin = (Ha ha! lose out)
customers bought C counters 100 products, get 50 coupons for the B counter
all round in the transaction process, the mall gross profit = 100 * 27% -50 * (1-25%) = -10.5 per
shopping margin = -10.5/150 = -7%

agree in a shopping mall Shopping centers and suppliers of basic business message consist in ...:

stores and suppliers to the coupler operating
way point deductionthis, the customer spent 300 dollars and bought the 500 yuan of goods to shopping malls, only 300 yuan in cash income; for suppliers, in fact, 500 yuan of goods sold.
premier shopping mall worker income, and ordinary income in order to ensure the same mall is not in consensus with the usual point deduction of 25% rebate to the supplier, then the how to calculate it? As follows:
300 × 25% = 75 (actual income since cash 300 malls, shopping malls income should be 75)
500 × 75% = 375 (Should the remains of 25 % of the point deduction rebate to the supplier, the quantity should be 375 yuan, so shopping has suffered solemn losses, and therefore to raise the point deduction in the promotion phase)
300-75 = 225 (Shopping For maintaining 75 dollars income, when return of suppliers 225 yuan)
1-225 ÷ 500 = 55% (So, a shopping center will be raised to 55% point deduction to maintain the required income)
give suppliers the math, the purchase price for the commodity price 3 fold, or 30%, minus the daily operation of the basic cost is about 10%, if referred to by the former and then subtract 55% of the mall, then the profits of suppliers To:
5% of the profit is too poor, of course,GHD Purple Straighteners, when shopping for back promotion will take the initiative to take part, for example, the point deduction to 50%, the supplier at this time remaining 10% will be able to profit. If sales increase to a definite amplitude, either sides can still make money. It mentioned the 300 back to 200, and if 300, then 300 back to back 300,GHD Midnight Gift Set 2011,200, suppliers will lose money. Why? Because of commercial black anyhow, how many point deduction he says goes, shopping malls to ensure that no wage will consider the for example deduction to the supplier. Of way, it is said that the case of relatively strong power shopping centers, suppliers must curry favor with shopping malls, and not must hear Chegui, swept out the gate. Then there is the relatively large power suppliers, such as front-line brand, do not looked down the shopping malls, shopping malls have to go cap in hand to do path to keep the god of wealth, therefore, did not challenge touch, people would not participate in pessimistic your activities. In addition, power shopping centers are not strong suppliers too hard, once the tease suppliers restless, the afterward time people will not collaborate with the shopping malls, and shopping malls will open no longer, take this into account, shopping malls but likewise conservation providers, the general will point deduction for. Of course, I do not renounce that some businesses in the discount back to the action during the bidding unrealistically high, but now the eyes of consumers, it is quite sharp, and the shopping is not is They are well conscious of the price, it is laborious cheated, so businesses will raise prices artificially high result in serious emergency of trust in their general business would not be so precarious, that is carried out, only individual doings of individual brands. In short, the promotion of the result is we just do not make money or lose money.

into 300 to send 300
300 × 25% = 75 (actual income since cash 300 yuan shopping malls, shopping malls income should be 75 yuan)
600 × 75% = 450 (Should still point deduction of 25% rebate to the supplier, the amount should be 450 yuan, so shopping has suffered serious losses, and therefore to raise the point deduction in the promotion period) 9 [* j, s # Q2 | 8 ^ # V
300-75 = 225 (Shopping For maintaining 75 yuan income, when return of suppliers 225 yuan)
1-225 ÷ 600 = 62.5 % (so, a shopping center and point deduction will be raised to maintain the required income to 62.5%)
give suppliers the math, the purchase price for the commodity price 3 fold, or 30%, minus The basic costs of annual operations of about 10%, if the mall and then subtracted as narrated by the sometime 62.5%, then the supplier's profit is:
surface is loss, so we should talk about point deduction and shopping malls. But in fact many commodities are not just a multiple of 300, so that there is a post can do:)
469 a couple of shoes as an sample calculation, the customer to spend the cash to buy a 469 +300 469 (coupon) = 469 (shoes) +289 (shoes) = 758 (value),
it is to buy 469 get 758,469 / 758 = 0.612
469 × 25% = 117.25 (due to the cash income of 469 yuan actual mall, shopping malls income should be 117.25 yuan)
758 × 75% = 568.5 (Should still point deduction of 25% rebate to the supplier, the amount should be 568.5 element, so shopping has suffered serious losses, and therefore to raise the point deduction in the promotion period)
469-117.25 = 351.75 (117.25 to maintain the income of Shopping For, when returning vendors 351.75 yuan)
1-351.75 ÷ 758 = 54% (So, a shopping centre and the point deduction can be heaved to retain the necessitated 54% of income)
give suppliers the math, the purchase price is the price of commodity 3 fold, that is 30%, minus the basic costs of daily operations about 10%, if referred to by the former and then deduct 54% of the mall, then the supplier's profit is:
{1-30% - 10% -54% = 0.06%
so the base line is that manufacturers rotate back section 54, so be sure to speak almost (the back section and not point deduction) can not be shopping malls, such as advertising fees to use other labels to get you point deduction calculation of loss

mall, referring to the supplier of goods and shopping malls Fang Liyi distribution. Many people, including factory planning staff and mall staff do a sometimes not too clear. Frankly speaking, the so-called mall is nothing more than point deduction in the addition and subtraction math problems nothing more than Chan. If you want to deal with the mall to find this piece of work that belongs to the basic common sense. So, here we go, starting with technical terms opening.

Glossary: ​​

point deduction: that is pumped into the mall business. The point deduction is divided into two: one is the found point deduction, which is signed when the compact specified in the compact, such as point deduction of 25%, 2% treatment fees, health costs 1% Total 28%. Then sold in the natural circumstance you should give 100 per sale shopping 28 yuan, which is calculated as with: 100 * (25% +2% +1%) = 28, the other a point deduction is temporary large-scale memorabilia . For example, important holidays will be held during mall to buy less, buy gifts, buy get more activities, such activities are generally transient consultations point deduction. Or when the factory in special circumstances apply to the mall point deduction. For instance, buy the raiment, sale price should have been affirmative results in order buy discount customers a discount may be lower than normal, which in this case can apply to the mall point deduction reduced.

back section rates: sales minus the mall back to the factory pumping money into the last percentage of sales
formula: 〔sales - (sales * shopping point deduction)〕 / sales = money rate of return
example: shopping malls in order to meet a Women's Day, held in March Eighth day of full 400 by 100, the back section rate was 70% borne in part by the mall overby the interests of customers
: spend 300 yuan is equal to the value of 400 yuan to buy someone, the equivalent of 7.5 hit off the back section
manufacturers: (400 -100) * 70% = 210 yuan converted into the original price of goods discount: 210/400 = 5.25 fold
Shopping pumped into: (400-100) * 30% == 90
Promotions terms:
full reduction: refers to the amount specified activities can lose some of the corresponding. In this way the customer relative to the full grant full of gifts to behalf
: refers to the activities required to achieve the amount of activities can be committed to a gift of property, may be the voucher may be gifts
Points: Points VIP card generally refers to the amount of product into a score based on consumption, to the specified time credit for gifts or cash. Manufacturers generally have VIP points (how integral the specific provisions from the factory. May be a dollar for every one point, a thousand points can be redeemed for each plot a scarf, etc.); there is a shopping center integral, integral development of standards by the mall.
example: shopping malls engaging in activities over 300 yuan 200 yuan mall storage point deduction is 20% based on the total amount of 300, then asked how many dollars as the mall point deduction, how much money counters! (At shopping centers do not bear any costs))
the interests of customers: equal to 300 dollars to spend can buy something worth 500 yuan, equivalent to 6 fold
contractors fight back paragraph: 300 * 80% = 240 yuan converted into the original price of the goods discount: 240/500 = 4.8 rake off
Shopping: 300 * 20% == 60, the mall is 60 point deduction.
to do during the event, shopping malls point deduction should be increased! In fact, is equivalent to 500 with 300 of goods purchased!
deduction rate of 20% assuming no change, the supplier may end 500 * (1-20%) = 400 yuan, 500 yuan but sold in the voucher accounts for 200 yuan, 300 yuan in cash only, br> How many shopping malls deduction can reach 60 he deserves it?
shopping point deduction should be increased 52%, the supplier may end 500 * (1-52%) = 240 yuan, 500 yuan of sales in the securities accounted for 200 yuan, only 300 yuan in cash, shopping malls should be = 300-240 = 60 yuan
shopping centers should be increased 52% to reach his point deduction should be 60 yuan
Summary:
1, if the mall does not bear any cost that do not bear the discount costs, then the manufacturers of the back section: 300 * 80% = 240 yuan converted into the original price of the goods discount: 240/500 = 4.8 rake off
Shopping: 300 * 20 % = 60
2, if the spend of shopping take off, then the mall should be increased 52% to reach his point deduction should be 60 dollars. But the promotional money is not stored by that period expense, promotion of the use is restricted storeroom in the example you use must consume more goods, so that the profits generated will cover discount costs, the use of the actual mall will not be the 52% point deduction so tall.
3, when promotional spending can not return the money, if the customer purchased the X dollars of goods, just shopping for the transaction received only X dollars, and its follow-up to have the goods sent 200N, N 300 a multiple. The return to business only (1-20%) X,GHD NZ, the supplier of goods during the promotion given X dollars, was issued late 200N dollars of goods. Should be back to X (1-Y) +200 N (1-20%). The two sides are equal, only Y = 0.2 +160 N / X.
example: a commodity purchase price 150, price 200, but sold less. In order to promote, market decided a sale, if the profit margins in order to ensure that not less than 20%, then hit up the discount?
set off to play x (200x-150) / 150 = 20% Solution: X = 9 full hack off
mall to send events over point deduction means of payment,
shopping point deduction measurements, referring to the supplier of goods and shopping malls Fang Liyi delivery. Many folk, including plant arranging staff and market staff do a sometimes not also explicit. Frankly speaking, the so-called mall is nothing extra than point deduction in the addition and subtraction math problems nought extra than Chan. If you ambition to handle with the mall to find this piece of work that belongs to the elementary general sense. So, here we go, starting with technical terms starting.
Glossary: ​​
point deduction: that is pumped into the mall business. The point deduction is divided into two: one is the base point deduction, which is signed when the contract specified in the contract, such as point deduction of 25%, 2% management fees, health costs 1% Total 28%. Then sold in the normal case you should give 100 per sale shopping 28 yuan, which is calculated as follows: 100 * (25% +2% +1%) = 28, the other one is the temporary large-scale events point deduction. For example, major holidays will be held during mall to buy less, buy gifts, buy get more activities, such activities are generally temporary negotiation point deduction. Or when the factory in special circumstances apply to the mall point deduction. For instance, buy the clothes, sale price should have been positive results in order buy discount customers a discount may be lower than normal, which in this case can apply to the mall point deduction reduced.
back section rate: average, sales minus the mall back to the factory pumping money into the final percentage of sales
formula: 〔sales - (sales * shopping point deduction)〕 / sales = money rate of return
example: shopping malls in order to encounter a Women's Day, held in March Eighth day of full 400 by 100, the back segment rate was 70% borne in portion at the mall overby the interests of customers
: equal to 300 dollars to spend can buy something worth 400 yuan, equivalent to 7.5 fold
manufacturers fight back section: (400 -100) * 70% = 210 yuan converted into the original price of goods discount: 210/400 = 5.25 fold
Shopping pumped into: (400-100) * 30% == 90 5 T-[) o) d8 F # s
promotional terms:
full reduction: refers to the amount specified activities can lose some of the corresponding. In this way the customer relating to the full allow to allow full convenience
: refers to the activities essential to achieve the amount of activities can be committed to a award of attribute, may be the voucher may be gifts
Points: Points VIP card generally refers to the amount of product into a score based on consumption, to the specified time credit for gifts or cash. Manufacturers generally have VIP points (how integral the specific provisions from the factory. May be a dollar for every one point, a thousand points can be redeemed for each plot a scarf, etc.); there is a shopping center integral, integral development of standards by the mall.
example: shopping malls engaging in activities over 300 yuan 200 yuan mall storage point deduction is 20% based on the total amount of 300, then inquired how numerous dollars as the mall point deduction, how much money counters! (At shopping centers do not bear any costs)
the interests of customers: equal to 300 dollars to spend can buy something worth 500 yuan, equivalent to 6 pack 9
manufacturers hit back paragraph: 300 * 80% = 240 yuan converted into the original price of the goods discount: 240/500 = 4.8 rake off
Shopping: 300 * 20% == 60 yuan
mall point deduction is 60 yuan.
to do during the event, shopping malls point deduction should be increased! In fact, is equivalent to 500 by 300 yuan to buy goods!
deduction rate of 20% assuming no change, the supplier may end 500 * (1-20%) = 400 yuan, 500 yuan but sold in the voucher accounts for 200 yuan, 300 yuan in cash only, br> How many shopping malls deduction can reach 60 he deserves it?
shopping point deduction should be increased 52%, the supplier may end 500 * (1-52%) = 240 yuan, 500 yuan of sales in the securities accounted for 200 yuan, only 300 yuan in cash, shopping malls should be = 300-240 = 60 yuan
shopping centers should be increased 52% to reach his point deduction should be 60 yuan
Summary: 1, if the mall does not bear any costs that do not bear discounted costs,GHD Purple Gift Set, then the manufacturers of the back section: 300 * 80% = 240 yuan converted into the original price of the goods discount: 240/500 = 4.8 rake off 8
Shopping: 300 * 20% = 60 yuan
2, if the cost of shopping take off, then the mall should be increased 52% to reach his point deduction should be 60 dollars. But the promotional money is not stored at that time consumption, promotion of the use is limited storage in the example you use must consume more goods, so that the profits generated will cover discount costs, the use of the actual mall will not be the 52% point deduction so high.
3, while promotional costing can not return the money, if the buyer purchased the X greenbacks of goods, just shopping for the transaction received merely X dollars, and its follow-up to the shopping malls have given 200N (ie Fanquan ), N is an integer multiple of 300. The return to affair only (1-20%) X, the supplier of goods during the promotion given X dollars, was published late 200N dollars of goods. Should be behind to X (1-Y) +200 N (1-20%). The 2 sides are equal, only Y = 0.2 +160 N / X.
example: a commodity purchase amount 150, cost 200, merely sold fewer. In mandate apt enhance, mart determined a bargain, if the profit margins in mandate apt assure that no less than 20%, then hit up the deduct?
set off to activity x (200x-150) / 150 = 20% Solution: X = 9 off 8


do not understand if there is is mentally retarded, please do not Hunxia Qu in this region, and shrieked early for the manufacture! ! !