First Sergeant
Join Date: Mar 2011
Posts: 168
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SEO Consultants
See also: SEO Pricing SEO Agency Affordable SEO SEO Promotion SEO Consultants SEO Specialists
SEO Companies
Believe it or not, this is a field with a lot of con artists and scams - both freelance search engine optimization consultants and firms. In fact, half of our customers come to us after having had a disastrous experience with a less-than-professional, fly-by-night SEO firm or a poorly-qualified freelance SEO consultant. Before hiring your SEO consultants, there are some questions you should ask:
* What are your guiding principles?
* What are the main methods you use?
* What is the typical longevity of your clients? Do they stay with you? Do they return? Do they recommend others?
* What do you guarantee?
* How long will this all take?
* What sites have you worked on before?
* How do you address "sandboxing?"
Why we don’t brag the same way as most SEO consultants.
More on SEO ethics and how to hire an ethical SEO specialist.
Looking for an effective SEO specialists to help boost your internet site traffic? Contact us for a free quote. Or check our SEO pricing options. Or read more below on what we do to optimize your website for the search engines.
Our SEO process - what we do for you and your website
* Website SEO audit.
* Keyword research – what words your clients are using when they search.
* Competitor research.
* Keyword mapping.
* Site architecture.
* On-page SEO optimization.
* Optimize internal navigation for the search engines.
* Link-building.
* Progress monitoring.
* On-page tweaking.
* Reporting.
* Creating link bait.
* Ongoing advice.
* SEO staff training.
A complete optimization package starts by a proper SEO internet site audit to understand its strengths, weaknesses, challenges and chances in attracting targeted searchers through the search engines.
Next comes detecting the "keywords" or search terms, for your business. Those terms depend on many factors, including your budget. For example, very deep pockets could make Google's top ten for "web hosting", but shallower pockets might have more success targeting "cheap web hosting Ohio", for instance. We choose search terms with your bottom line in mind, not by some one-size-fits-all formula that leaves you stranded. That often will include some level of contender research.
Next, we map out those search terms, crosswise your pages, grouping terms that support one another and separating those that would dilute or neutralize each other. Sometimes we recommend fresh content to address key search terms. This is the level at which we often look at website architecture, if we have not already addresses it along with the SEO audit.
Then we do the "on-page search engine optimization". We optimize your meta tags, your title tag, and your other tags. We edit your text for both robot and human visitors, and we work on both text and tag attributes. We make sure that the navigation helps the search engine robots to index your pages, understand what they are about, and maximize your PageRank and link popularity.
We build links to your website, looking first for non-reciprocal links, where you do not have to link back. Commonly, those include directory listings and articles published on other websites, as well as references from authority sites and the new "social media" or "web 2.0". We` also look for chances to create "link bait" or "magnetic content". It might also include a judicious use of news releases, paid directories and paid text ads. That being said, we also arrange for reciprocal links, simply because diversification is a wise long-term strategy (just as it does in the stock market). But we are very careful in which reciprocal links we choose, both to avoid future penalties and to maximize value for you.
As we progress, we monitor the results over time and tweak pages as required. In some cases, we will come back to you with numerous additional recommendations as your site changes and as the state-of-the-art in search engine optimization changes. We keep ahead of the trends so that your rankings can be maintained and enhanced. We also continue to report to you on your progress and our activities.
Want to hire an effective SEO consultants?
If you are looking for successful search engine optimization consultants to increase traffic, leads and sales on your website, contact Web-Impress, LLC for a free quote. The more details you provide, the better we can serve you.
See also: SEO Pricing SEO Agency Affordable SEO SEO Promotion SEO Consultants SEO Specialists
SEO Companies
SEO Consultants from Russia and Ukraine
Your SEO strategy – helping your clients discover your business
Search engine optimization (SEO) is the process of shining a highlight on an otherwise unseeable internet site. Our SEO consultants do more for you than only efficient SEO - we do effective internet site marketing, and SEO is several ways.
We begin by assuming that your goal is to make a profit or advertise a cause, not to be able to say "We are the top ranked site for super-gizmos." Our preoccupancy with your bottom line begins in selecting the search terms to work on, so that you are pointing real and reachable clients who are ready to spend.
We then work to build your rankings, so that buyers will find your site rather than your challengers' sites. More on this process below.
We make sure that your landing pages - the pages that we rank in the search engines - funnel customers into your sales process. This is a major oversight of many SEO consultants, who are focused just on what happens at Google or Yahoo or MSN, but do not take a direct interest in your sales process.
"Treat the search engines like you would the media - as a conduit to your audience. Breeding them, and they will nurture you. Feed them info you would want your visitants to read, and that's what they will feed your visitants."
You don't need to hire a local SEO consultants; you do need to hire the best. We are located in Russia, but we service clients in Europe, Australia, the USA and elsewhere. We operate using the following principles:
* Follow the letter and the spirit of the search engines' guidelines, to avoid placing our clients in current or future trouble.
* Focus on the visitants, both humans and robots, when optimizing a website.
* Rankings are not good enough - the listing has to sell and the page has to deliver.
* We are strategists who use coding and other techniques to market your business and your website.
* Non-reciprocal links are more valuable than reciprocal links.
* More is not necessarily better. Optimal is better (that's what it means to "optimize").
* Trust is a valuable commodity. Don't make false promises to customers.
* Never work for two customers targeting the same search terms (avoid conflict of interest).
* We don't do "crash 'n' burn" SEO. If that's what you are looking for, there are plenty of unethical SEO consultants who do.
Many pro search engine optimizers are coders who think of themselves as coders. We are strategists, who think of ourselves as website marketers. We use coding as an instrument to get our message across, but it is only one tool at our disposal.
How to hire an effective and professional SEO consultants
SEO consultants
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