paper reporter Feng Qingyan
TV industry was seen as
Launched 3D plasma screen is made by Changhong, Zhao Yong, now another important choice.
corporate governance advocates of technology has made 7 years ago, Zhao Yong plasma panel production line launched in the decision,
gucci sito ufficiale, hoping to Later, however, not only did not make plasma screens Changhong Today, 3D Zhao Yong plasma also decided to commence the project, this
4 25, Changhong 3D plasma production line to achieve full production. The popularity of 3D TV can make Changhong Has come to know the destiny of the year can lead the rainbow out of the quagmire Zhao Yong?
Changhong
since decided to Zhao Yong plasma TV as Changhong's core business, Changhong TV on a step by step into an awkward position of being marginalized. This is actually a plasma and LCD in the market in the contest results.
data show that in 2005, the Chinese market, plasma TV and LCD TV market share ratio is 3:7. By the second year, plasma TV sales in the Chinese market has been less than crystal 1 / 10. 2010, plasma TV market share continued to decline, remaining 4%, LCD TV, rising to 88%. The face of the LCD market share of plasma devoured Tiger sweep, Changhong insisted maverick. This seems quite consistent with the character Zhao Yong.
bookish appearance looks quite strong, Zhao Yong, in fact, a very strong personality. In 2004, prospects for plasma and LCD panels are not clear on the occasion, Zhao Yong,
chanel stio ufficiale, against all the odds, persist in horse plasma production lines. Today, plasma TV market share to eat almost everything in the LCD TV, plasma TV sales Changhong not effectively opened a rapid increase in inventories.
Luo Qingqi, senior director of consulting said.
fact, Changhong also really do. Changhong spokesman Liu told the However, in addition to the performance of TCL this enthusiastic, and in 2010 sent personally to discuss the order in Mianyang and Changhong, other companies did not take some action.
Zhao Yong plasma have been looking for opportunities to turn around, I hope Changhong to become the brightest spot in the field of plasma. Now the rapid adoption of 3D TV, obviously needed opportunity Zhao Yong - Plasma with high refresh rate, size large, high contrast, high color and dynamic high-definition and other advantages, to show 3D images provide a better platform, so , Changhong transformation plasma production line work quietly startup.
4 25, Changhong 3D plasma screen full volume production. Workshop in the production line, more than 50 reporters around the country full production of the 3D plasma screen production lines busy shooting, does not mean the camera memory. Journalists regretted that single-handedly create Changhong Zhao Yong plasma production line is not present, perhaps mixed feelings at the time of his heart, grew by nearly word can simply not covered.
According to Orville Consulting forecasts, 2011, domestic retail sales volume of flat panel TVs will reach 41.06 million units, of which the domestic LCD TV retail volume will reach 38.16 million units, while the plasma TV market scale is expected to exceed 2.9 million retail units, the industry growth rate of more than 31 %, while the LCD TV growth rate of only 14%. This is 5 years of domestic plasma TV LCD TV industry growth rate over the first time.
Finally, Zhao Yong and rainbow in the dark to see a ray of hope for this, Changhong deliberately chosen to achieve 3D in May before the full line of plasma production. Currently, the production line of products for more than 42-inch HD and Full HD 3D plasma screen, single-day capacity to achieve 06,000.
the controversial choice
Until now,
sito ufficiale gucci, the industry failed to discuss the question remains for many years often been mentioned: in the end did what factors have contributed to the formation of Changhong's overwhelming advantage in the LCD cases, plasma screen still choose to do, and this is done for 7 years.
That year, Changhong caught in the debt crisis APEX, business losses of 37 billion yuan, Zhao Yong, the outside world questioned whether the ability to revive the young guard Changhong.
Zhao Yong was born in Mianyang, Sichuan Province, 16-year-old admitted to the Department of Mechanical Engineering, Tsinghua University, then master or doctoral degree, and finally the thermal energy and power engineering post-doctoral post-doctoral research station. A full 14 years, Zhao Yong, here, at Tsinghua University campus. Perhaps it is this academic background, so stepped in Changhong, Zhao Yong, the first identified Plasma Godfather.
project later, Zhao Yong plasma non-stop integrated industrial chain, a joint venture with North Century Shuanghong rainbow display Co., Ltd., and with the mass production of plasma screens in Korea ORION (ORION) company to start negotiations. April 6, 2007, the State Development and Reform Commission approved Changhong to get permission to build China's first plasma production lines, with a total investment of more than 20 million.
plasma projects with the huge amounts of money invested in sharp contrast, Changhong input in the field of liquid crystal is very small, production of LCD TVs LCD screen is still needed to rely on outsourcing.
seems many people in the industry, after the plasma are in a global recession, severely marginalized by the market, the performance is very obvious trend of decline, plasma has become a declining industry. Changhong insisted on entering the plasma while the market may not be the right choice. After more than 10 billion dollars invested, sales of plasma panels and nowhere to turn, and Changhong will not bring results but from the negative effects of a virtuous circle.
China Video Industry Association director Feng Xiaoxi development of the industry say that, Changhong, since plasma volume production line, regardless of product, technology or the market, there is no much of a problem, and it is the type of national infrastructure strategy project, and not just one or two years of market performance to prove its success or failure.
Liu stressed that more is that the large size TV in the future development trend, the plasma market with its own exclusive space in this space, there is no other alternative products, while the plasma in this exclusive space, performance advantages can not be replaced.
many experts believe that the project Changhong plasma problems encountered in the past few years, it is mainly marketing did not do. Luo Qingqi, said the company's core mission is to create customers, not a simple manufactured goods, Changhong, although the plasma screen and television is a good thing, but did not create customers.
some industry sources familiar with Changhong, May Day, and no rainbow in the 3D plasma TV product innovation, sales promotion of any particular new action. The source analysis, to date, LCD technology, the market is maturing, 3D technologies, plasma stand alone little hope, unless approved by the market launch of 3D ########## eye technology. > Related: Changhong proprietary 3D full production of plasma display or plasma TV in China will 相关的主题文章:
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