In 1978, he starred as the scarecrow in the musical, The Wiz, and it was here that he teamed up with Quincy Jones, who was arranging the film's musical score. Jones agreed to produce Jackson's next solo album, Off the Wall. In 1979, Jackson broke his nose during a complex dance routine. His subsequent rhinoplasty was not a complete success; he complained of breathing difficulties that would affect his career. He was referred to Dr. Steven Hoefflin, who performed Jackson's second rhinoplasty and subsequent operationsJones and Jackson produced Off the Wall together. Songwriters included Jackson
Best Promotional Items_8115, Heatwave's Rod Temperton, Stevie Wonder, and Paul McCartney. Released in 1979, it was the first album to generate four U.S. top 10 hits, including the chart-topping singles "Don't Stop 'Til You Get Enough" and "Rock with You It reached number three on the Billboard 200 and eventually sold over 20 million copies worldwide In 1980, Jackson won three awards at the American Music Awards for his solo efforts: Favorite Soul/R&B Album, Favorite Male Soul/R&B Artist, and Favorite Soul/R&B Single for "Don't Stop 'Til You Get Enough". That year, he also won Billboard Music Awards for Top Black Artist and Top Black Album and a Grammy Award for Best Male R&B Vocal Performance, also for "Don't Stop 'Til You Get Enough". Despite its commercial success, Jackson felt Off the Wall should have made a much bigger impact, and was determined to exceed expectations with his next release. In 1980, he secured the highest royalty rate in the music industry: 37 percent of wholesale album profit.
Starting in 1972, Jackson released a total of four solo studio albums with Motown, among them Got to Be There and Ben, released as part of the Jackson 5 franchise
Cheap Oakley, and producing successful singles such as "Got to Be There", "Ben", and a remake of Bobby Day's "Rockin' Robin". The group's sales began declining in 1973, and the band members chafed under Motown's strict refusal to allow them creative control or input. Although they scored several top 40 hits, including the top 5 disco single "Dancing Machine" and the top 20 hit "I Am Love", the Jackson 5 left Motown in 1975.
Companies are always looking for different ways to promote their businesses. They want to ensure that customers see their business, but they do not want to spend too much money. You can spend a lot of money, but will you get a good return on your investment? You can get a small newspaper ad but is it worth it given how few people will see the ad?What is a business to do?
The answer comes in shot glasses. Shot glasses are not thought of as something that can be a used as a promotional tool but it is all in how you look at it. You want to ensure that you can make sure your customers see your logo and your company name. If you throw it in a television ad, your company will only be seen for a few seconds. If you put it on a billboard, a lot of people see it but most are concentrating on their driving. If you put it in a newspaper, it stays around for a few days but most will not read it. However, with shot glasses, you can ensure that your product is seen for years, over and over, by your customer and their friends and family.
All you have to do is put your company name and logo on the shot glass and then give those shot glasses to your customers. This does two things:
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The second thing that this does is that it puts your company name and logo into the person's home and over the years they will see your company name and logo over and over, dozens or hundreds of times. This creates brand awareness for your customers because they see the brand so many times. When you have brand awareness, you have a customer who will shop with you several times. In fact, it is possible to get hundreds of dollars back for every dollar you spend on promotional shot glasses. That return on investment is amazing and not something you should ignore.
Always look at promotional shot glasses and other promotional products as a way to get customers shopping with you more and to create more awareness of your brand.
The Jackson 5 signed a new contract with CBS Records in June 1975, joining the Philadelphia International Records division, later Epic Records, and renaming themselves The Jacksons. They continued to tour internationally, releasing six more albums between 1976 and 1984, during which Jackson was the lead songwriter, writing hits such as "Shake Your Body (Down to the Ground)", "This Place Hotel," and "Can You Feel It".