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134233 2010 年 12 月 08 日 18:32 Reading (loading. ..) Comments (0) Categories: Market changes
Along with China's exports surpassed Germany as the world last year,
coach sunglasses, the world's top three import trade,
coach sneakers, China trade frictions are increasing. These friction, the core issue is intellectual property issues. The intellectual property rights of Chinese products, Chinese companies will go out one of the greatest challenges facing. To this end,
coach handbags, December 2, Zhejiang University School of Management has invited to the world's leading OWA (Open wireless architecture) technology, the inventor, the U.S. national winner of a special talent, especially green card, the industry leader in intellectual property rights are Lu Wei, made a Field American Intellectual Property (IPR) of the lectures. The former Stanford University professor and chief architect of the experts of Siemens Microelectronics formula in China on intellectual property set off a
intellectual property which is the most important trademarks, patents, copyrights. have an art. The value of the patent is not that it does not approve ratification, but rather how much protection it is.
he said, a business must pay attention to the importance of trademarks, because the trademark is not only the brand, but also represents the future direction of development. A patent is like a piece of land, its value lies in its market demand and the surrounding environment; a patent is more like a tree, only to start from the roots, will maximize the value of the patent, and the leading intellectual property in order to help root Leading intellectual property, including leading the technical direction,
成熟男女的七个性秘密都有什么？ - Qzone日志, oriented technical standards, the structural core technology patents, technology alliances and technology brands.
example, a house, someone else's patent application for the house, said his house is a closed box, with windows with doors. Which house without windows no doors? So this is a structural patents; and you apply for a patent would become a pattern. For example,
coach shoes, you might consider aspects of the ceiling made of patent and be a But to warn businesses, do not blindly pursue mainstream patent, others do, you do, never do best, we must inventive patents in the mainstream.
compared with China in the United States patent applications, there is a major difference - the technical direction can also apply for a patent. In China,
央视2011年春晚节目单大全 共29个节目时长4个半小时 - Qzone日志, the patent must be achieved, we must do out.
In addition, the restrictions of 20 years of patent applications, patents, after 20 years on the public, the technology is the need to constantly update,
coach wallet, but there is no time limit mark. From Coca-Cola, he's a hundred years is a recipe that is very comfortable to drink, he does not need improvement, so he did not apply for a patent, but a very clever registered trademarks, trademarks of the formula into the inside, but there is no trademark period, as long as ten years to pay maintenance fees that can, and can continue. Therefore, enterprises need to protect intellectual property rights, but also a good strategy.
In fact, China exports a lot of things are good, but many foreigners saw China first thought was cheap. At this point, if the patent in the United States, China later write (US Patents), once made Americans feel the same and the USA. Sometimes, a word to change a company's image.
also worse than a traitor - a traitor sentenced to 15 years, tax evasion and sentenced to 500 years of intellectual property. So in this country, if the company should sell products, you must know how to protect intellectual property rights.
IPR application in order
He explained that because the United States more solid foundation, the enterprise wants to engage in international trade, foreign companies do not want to report to the United States to apply IPR, because once the legal dispute, U.S. law can be sentenced for any business around the world.
Wei Lu cited a case in point, he said, have a few days ago, the boss asked him to national trademark registration of the trademark or registered trademark abroad, Wei Lu for advice is: have the ability to first registered trademarks of the United States, Then cover the world in accordance with the Madrid Convention, and then added to China, the European Union added to. International business certificate is Intellectual Property Office,
国会2010最新慢摇 -042英文慢摇 - Qzone日志, the United States Intellectual Property Office, status improved immediately.
To the United States and the United States.
responding strategy
in the United States, responding strategy is very important, Lu Wei said, There is also room for maneuver.
In addition, companies often receive such litigation lawyer: We will not tolerate violation of our intellectual property to others, we have several hundred million dollars in funding for intellectual property protection, billions of dollars each year funding litigation, etc. . Enterprises do not be so intimidated by large companies legal proceedings. Sent letters to large companies to small companies is their strategy. In fact, sometimes you do not infringe their intellectual property, but they scare you.
In such cases, companies do not immediately find a lawyer, you big companies tell you right away to find a lawyer with him against,
coach women shoes, this is the most stupid way, because you are never reported, but their big companies do have billions of dollars in funding, so you have to master a skill.
big companies want to know what is the most deadly - one is the fear of patent expiration, a is the fear of pressing his goods in the customs would not let him into the off. Therefore, enterprises have trademarks and patents in the United States after the customs registration for protection in the United States, or in the International Trade Commission (ITC) to petition protected. Large companies fear most is that he not afraid of you fall foul of the law with him, he had plenty of money, but the U.S. law, if you infringe intellectual property rights protection after the first application in the customs, the Customs cargo between the two sides can not enter all the relevant . All sides of the card with the goods in the customs, the card can not move indefinitely until the court verdict ITT. Loss of hundreds of large companies millions of dollars a day, he'll send someone over with your reconciliation. Therefore, if an enterprise is the intellectual property owner, you can apply for United States trademarks and patents, and then registered in the United States Customs protection, it is very important.
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