Office Enterprise 2007 Key Microsoft's Revenge

Microsoft continues to be kicked across the block within the Internet enterprise for going on 15 years. Now it really is probably payback time.

While absolutely everyone else hunkers down and fights to survive, Microsoft will get to sit back again and make a decision who to buy. When it decides, it may dig right into a $20 billion cash pile which will virtually replenish itself this yr with $15 billion of no cost money movement. No one else, like Google, will gain this much of the relative gain through the international economic collapse.

(Google, moreover, is now hamstrung by alert regulators--thanks, in component, to Microsoft's lobbying--and is centered on cutting costs and narrowing its ambitions. These really should preserve it distracted for your next couple of years.)

Who could Microsoft buy? Some obvious names, and many smaller not-so-obvious ones.

But the first thing Microsoft needs to do if it's to succeed long-term inside the Net company is build a central consumer brand that it could hang everything else off of. (Alternatively,Office Enterprise 2007 Key, it can focus on the back again end, via search and other technologies,Microsoft Office Standard 2010, but this likely won't be as profitable. The vast majority of Google's immense profit comes from searches on its own site, not third-party sites,Cheap Office 2010, and the same will hold true for Microsoft).

The big consumer Web brands other than Google include:
Yahoo AOL Facebook MSN, et al (Microsoft needs to consolidate ALL its Net brands into a single. This one's probably the most prominent).
Microsoft could probably acquire Yahoo, AOL,Office 2010 Pro, and Facebook today for $20 billion of dollars. It could then consolidate them under a single brand and build a strong alternative for advertisers vis a vis Google. (Vastly easier said than done, but possible.)

If Microsoft isn't willing to put all its weight behind a single brand, it will probably fail regardless of what it buys. This continues to be Microsoft's Achilles heel for your past 15 years--an unwillingness to commit to one particular World wide web brand and strategy--and we're not optimistic that it will be able to get out of its own way this time either.

We still think the smart play here would be for Microsoft to spin its Web operations OUT of Microsoft and INTO Yahoo and then build everything about that brand as a separate public company. We think Steve Ballmer is congenitally predisposed against this approach, however, even though it would likely be a great move for Microsoft shareholders (who would own most of the new Yahoo AND the original Microsoft).

But, in any event, as the Valley goes into the fetal position,Windows 7 Enterprise, Microsoft's relative position is growing stronger. And we imagine this is not lost on the folks in Redmond.

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