Fu silver high-speed near the airport south of Xianyang City Week Lingzhen He erected a dozen villages along the field a few billboards reporter Zhaohang She
as Xi'an Xianyang airport highway, high-speed airport segment blessing silver (commonly known as Old Airport Road), Airport dedicated high-speed (commonly known as the New Airport Road) is a lot of foreigners to Xian must pass through, and even the province, Xi'an is also an important window to display the image outside.
With Horticultural approaching, many advertising companies are increasingly optimistic about the province, two roadside advertising. After the Spring Festival, two highway billboards outside the control set was out of control. Unordered set of these billboards are not only
chaos scan
at first glance,
wholesale timberland boots, the colorful billboards people feel dizzy
blessing silver high-speed section of the airport 18 kilometers in length. After high-speed road car, 15 minutes by Xi'an to the airport. Along the large-scale outdoor advertising (commonly known as
Airport dedicated high-speed road because traffic is heavy, your audience is relatively strong spending power reasons, outdoor advertising has become the gold zone.
Fort toll from the six villages into the blessing of silver high-speed airport segment, you can see the street lined with a seat Wall ads, billboards single column, double column billboards on three sides ... ... a variety of content, a variety of styles oncoming.
vehicle and the Weihe River Bridge, enter the Xianyang boundary, roadside billboards, more and more. Highway turned the second bend, to the Secretary of Xianyang City Weicheng Qu Zhou Chuang Lingzhen near the billboards here are a variety of colors, dazzling:
at first glance, nearly 20 Block brand stands on the roadside, people feel dizzy. A few pieces of legislation in the middle of traffic signs, unremarkable. These billboards are Content is also confusing, with real estate advertising, fashion advertising, all kinds of alcohol advertising billboards ... ... uneven, messy place.
advertising in addition to being the Open space on the roadside, there are many billboards are under construction. There has been some advertising column rusting, and some billboards also appeared in dilapidated conditions.
chaos survey
roadside billboards, without the approval of the majority
length of 20.58 km of the Airport Highway in the picture was similar. From the highway to the toll station, all the way real estate companies, securities companies, insurance companies, banks, cars, clothing, wine, solar energy, area, ... ... all types of furniture, various industries, a wide variety of advertising can be described as readily available.
and the old airport road, the new billboards along the airport road are located in most of the farmers along the ground, and some direct tie in the village residence.
According to the New Airport Road, road administration personnel, these two types of billboards: one is located in the high-speed road control area, after approval by the Transport Department set up; another part of the majority without approval, arbitrarily set The.
It is understood that the old airport, passing billboards set to approve a total of 24, without the approval of the more than 50 pieces; the new airport road planning and construction of 33 billboards, nearly half are under construction,
Asics gel-nimbus 9, without without also approving the construction of more than 50 blocks.
and in accordance with the And the main road on both sides of flood zone, traffic safety, traffic safety signs, cross the bridge on the interchange bridge with the main line within 1,000 meters, the distance along the line of direction within 200 meters of traffic signs, road and other affected roads inside and outside corners traffic line of sight, sight distance or set into the billboard from the highway within the visual location of all billboards are banned from setting area.
the spacing of billboards,
Vibram Fivefingers Kso Trek Black/Black Mens Shoes, and only set the range of settings, are considered too close to the ad leather set, unreasonable will affect traffic safety and road safety. But according to the present situation, the old Airport Road 18 km, the approval and without the approval of a total of nearly 80 billboards, one-way average of 450 meters a billboard, which has not considered the overpass, traffic signs and so on. New Airport Road 20.58 km, about 85 billboards, on average more than 480 meters a billboard. Far below the required standards.
problem since late last year, many illegal advertising companies are eyeing the upcoming World Park will be the potential advertising value, and thus the billboards without the approval of the increasing number of Spring Festival.
disorder causes
huge profits, attract advertisers mass-building
3 25, the old airport, the roadside, a few workers were installing ad single column. A teacher surnamed Zhang, said his home in the next village, built to lease advertising column, real Billboards along the highway, the following are available for leasing a large phone, these phones have similar groups. That is, the billboard advertising in a few hands to grasp. In general, advertisers, he will not show up, most of them paid for the villagers along the highway was built in the road outside the control of billboards. From the village to village cadres, to advertisers, publishers, great benefits to arbitrarily set these people have become beneficiaries of the billboard, the formation of interests of the chain.
without the approval of the billboards, advertisers earn a year of holding money with the idea of a year, try to reduce costs, advertising, licensing is difficult to guarantee the quality of a single column. According to the Highways personnel, Old Airport Road Every year, Billboard is the wind knocked off things. This reporter saw a billboard in the release of information, some quite well-known enterprises.
knowing that there are risks, and in violation of state regulations, but this small investment, big return of Advertising facilities built along the highways,
asics shoes sale, to make huge billboards advertising rental income has become an important part of business development.
a road administration personnel, lack of supervision, not only attracted great interest of advertisers. They found that ads for leasing the same phone, the province control over highway billboards outside there, there are units in the form of investment volume in the province of the construction of highway billboards, are gradually scale.
people feel
signpost hard directions, the normal driving of the affected
3 24, Xian Wang Zhenjiang public access to the airport by car, via Fu Silver high-speed section of the second turning on the airport. Not far from the airport here, is the most intensive local billboard.
Reporter Zhou Muhui
(Editor: SN005)