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Whenever a new product is out in the market customers do not look up to it and are not willing to spend money on its purchase. They use the coupons to take discount on the new product and purchase them. This allows the customer to buy the new product whereas the retailer is also able to sell the product to the customer and the product gets introduced to the customer.
Allows customers to try the new product
There are a lot of coupon schemes which people do not like because they do not provide any benefit to the customers and customers realize that they are only for the purpose of promotion. Therefore
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Coupons help to save money
Act as catalyst
Some people are of the view that the coupons are only an extra expense on the business however it is not so. Coupons play part in reducing cost of advertisement. The customers which are looking for coupons and discount cards when get when look for the produicts on which they can get discount. Meanwhile they come across other products of the retailer and decide to buy that product too. Therefore the coupons reduce the cost for advertising. The businesses and the retailers do not have to put a lot of investment in the advertising process.
Some coupons could only be used when the customer buys the products in bulk. The customers buy the product in bulk to take advantage from the coupon and the business is able to sell its products quicker. Therefore
womens jordans heels, the coupons often act as catalysts as they enhance the buyers purchase behavior and increase the sales for the business too.
Most of the customers are always looking to save money from a purchase. Coupons give them an opportunity to save money as they act as discount cards for them. Customers know that they will need the product again and therefore they try to save money through coupons.
Advertising cost for Businesses reduce
Coupons are tickets or cards which customers can use to take discount on purchasing a product. Most of the businesses use coupons to promote their business. Why do consumers look for coupons and discount cards and why to businesses provide coupons to the customers? Customers are attracted by the coupons and their buying behavior becomes quicker. Where there is an advantage for the customers in getting the coupons there are some advantages for the businesses and the retailers too. Following are some of the advantages of coupons:
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